Key Features — Celebrity Endorsements

When your brand deserves a star to tell its story. Famefoot links brands with the right celebrities and public figures — handling selection, negotiation and creative execution for meaningful market impact.
Celebrity Identification & Selection

We map fame to fit: audience demographics, regional affinity and personal brand alignment guide our shortlists so the chosen celebrity amplifies trust and recognisability while remaining authentic to your product and campaign goals.

Negotiation & Contract Management

End-to-end commercial handling — from fee negotiation to media usage rights and legal clauses. We protect your brand with clear deliverables, timelines and IP terms, reducing risk while ensuring predictable campaign execution.

Campaign Planning & Creative Direction

We translate your brief into celebrity-friendly creative concepts and scripts; we manage storyboards, shoot direction and messaging so the talent’s persona strengthens your brand narrative across each channel.

TV, Print & Digital Campaign Coordination

Multi-channel production management with aligned schedules, media buys and creative adaptations so each placement — whether TVC, print ad or digital spot — performs to reach your target audiences effectively.

Social Media Collaborations

We design reel-driven, story-led social activations that leverage a celebrity’s following, tailoring messaging and CTAs to platform behaviour to maximise engagement, virality potential and measurable uplift.

Event Appearances & Launches

From red-carpet launches to private brand experiences, we coordinate celebrity arrivals, stage scripts and media presence so your event gains credibility and press attention while delivering on strategic objectives.

Benefits — Why Brands Choose Famefoot

Access, authenticity and measurable reach — celebrity partnerships designed to build trust, recall and sales while protecting brand integrity and long-term value.
Access to Top Talent

We open doors to film stars, sports icons and digital creators through established relationships and credible representation — enabling collaborations that would otherwise take months to secure.

Reach
End-to-End Management

From creative brief to contract close and on-set execution, Famefoot removes the operational complexity so your internal team can focus on strategy and results while we handle logistics and compliance.

Seamless
Nationwide Network

We work beyond metros: regional cinema stars, local influencers and national celebrities are all part of our network — ensuring campaigns resonate culturally and geographically where it matters most.

Local
Creative & Strategic Alignment

Each endorsement is tailored to brand positioning and audience sentiment so celebrity messaging elevates your identity while delivering clear commercial outcomes such as brand recall, preference and conversion uplift.

Aligned
Transparent Pricing

We negotiate fair fees and transparent usage rights through official representatives so budget allocation is clear, defensible and structured to deliver ROI across media and timeframes.

Fair
Founder-Led Oversight

Ayush Gupta personally vets talent choices and campaign strategy, ensuring each partnership protects your brand credibility and aligns to broader business goals rather than short-term visibility alone.

Trusted

Process — How We Work

A simple, controlled five-stage workflow — with an added measurement loop — that mitigates risk, maximises creative fit and amplifies campaign reach post-launch.
01 — Consultation

We begin with a deep brand briefing to understand positioning, target audience, campaign KPIs and usage rights — ensuring talent choices will support both creative tone and commercial objectives.

02 — Shortlisting

Our talent team presents a curated shortlist of personalities ranked by audience fit, availability, and commercial feasibility — with alternatives to suit budgets and regional targeting needs.

03 — Negotiation

We handle commercial terms, deliverables, media usage rights and legal clauses with the celebrity’s representation, securing clear schedules and protecting your brand’s interests throughout the contract lifecycle.

04 — Execution

From shoot logistics to on-site direction, we manage production so the celebrity’s performance, wardrobe and messaging match the creative brief and deliver a high-quality finished asset for all channels.

05 — Amplification

We amplify the asset through PR, paid media, owned channels and influencer seeding to maximise reach and ensure earned coverage complements paid placements for greater campaign efficiency.

06 — Measure & Renew

Post-campaign we report on reach, brand lift and commercial impact; learnings feed future briefs and renewals — whether that means extended usage, sequels or scaled regional rollouts.

Case Studies — Client Success Highlights

Selective campaign highlights where celebrity partnerships produced rapid awareness, media coverage and measurable commercial outcomes.
+85% RecallRegional Boost
Regional TVC — Punjabi Market

Famefoot paired a regional film actor with a real estate client to deliver an 85% uplift in brand recognition across target districts within three weeks, using a focused TV and OOH mix and localized messaging.

3X MembershipsFitness
Fitness Chain Endorsement

A Bollywood actor fronted a gym chain campaign; integrated creative and promotional offers drove a 3x increase in sign-ups within the promotional window, supported by targeted social amplification and membership incentives.

National PRFMCG Launch
Beverage Launch with Cricketer

We secured a well-known cricket player for a national beverage launch; the campaign generated sustained press coverage, high social impressions and strong retail trial metrics across urban centres.

1.2M ViewsViral Reel
Instagram Reel — TV Star

An Instagram collaboration with a TV star reached 1.2 million+ views in 48 hours; the short-form creative and timely posting schedule triggered virality and drove significant branded search lift.

Brand Lift +42%Lifestyle
Fashion Collab — Celebrity Capsule

Partnered with a film actor for a limited-edition capsule; integrated PR and commerce activations delivered a 42% brand lift and rapid sell-through of the collection within two weeks.

Millions ImpressionsAuto
Automotive Launch — Celebrity Host

A celebrity-hosted launch event amplified media attention for a new vehicle model, producing national impressions and solid test-drive bookings through coordinated digital and offline follow-up.

Paid Earned MixCPG
FMCG TVC + Influencer Trail

We combined a TVC with micro-influencer seeding and celebrity social posts, creating a blended paid-earned campaign that outperformed predicted reach and improved retail inquiry volumes.

Sustained MentionsEvents
Award Ceremony Appearance

Managed celebrity appearances for a product award ceremony — the presence increased sustained press mentions and social chatter, creating long-tail visibility beyond the event day.

Testimonials — Social Proof

Brands and partners describing their experience of working with Famefoot on celebrity collaborations and the commercial uplift achieved.
Rohit Khanna — FMCG Brand Owner

“Famefoot helped us find and sign the perfect celebrity for our national campaign. They managed contracts, creative and media — delivering smooth execution and measurable impact that exceeded our expectations.”

Simran Kapoor — Fashion Entrepreneur

“Our collaboration with a Bollywood actress gave us massive visibility. The team handled every detail from creative direction to PR, making the launch completely stress-free and commercially successful.”

Neha Arora — Event Director

“They’re well-connected and reliable — Famefoot made celebrity management seamless for our product launch, coordinating logistics and media so we could focus on guest experience and outcomes.”

Amit Verma — Startup Founder

“They understand both branding and talent coordination. The campaign shone creatively and drove measurable sales—Famefoot’s process reduced friction and delivered results quickly.”

Ritika Malhotra — Marketing Head

“Our celebrity endorsement boosted brand recall by 60% in two months. Their strategic approach and transparent reporting made the investment clearly worthwhile for brand building and short-term sales.”

Piyush Jain — Real Estate Developer

“The team handled contracts, schedules and media perfectly. Celebrity presence elevated our launch, and the coordination meant the event ran on-time with strong press pickup and sales leads.”

Frequently Asked Questions (FAQs)

Everything you need to know about celebrity endorsements — selection, budgets, legal terms and measurement for effective campaigns.
What is a Celebrity Endorsement?

A celebrity endorsement is when a public figure lends their persona to represent your brand, increasing trust, awareness and credibility — often leading to greater memorability and purchase intent among target audiences.

How do you select the right celebrity?

We shortlist talent by audience overlap, cultural fit, previous brand behaviour and suitability for your campaign tone — ensuring the celebrity's public image supports, not distracts, from your brand promise.

Can Famefoot handle national and regional celebrities?

Yes — we maintain relationships across Bollywood, regional cinema, sports and digital creators so campaigns can be national, regional or a tailored mix depending on your market and objectives.

Do you manage full campaign production?

Absolutely. From creative direction and shoot management to post-production and media delivery, Famefoot manages production end-to-end so assets are broadcast-ready and optimised for each channel.

What budget is needed for celebrity collaborations?

Budgets vary widely with celebrity stature, media usage rights and production complexity. We provide transparent estimates after scoping and propose phased approaches for constrained budgets to still deliver meaningful impact.

Can Famefoot promote the endorsement campaign?

Yes — we amplify endorsements through PR, paid media and organic social. For related integrated PR offerings see our Public Relations Services page for how we extend campaign reach.

Who owns the media usage and creative rights?

Usage rights are negotiated per contract — typically specifying duration, geography and media types. Famefoot ensures clear, documented rights so you know whether the campaign can be reused, repurposed or extended in future campaigns.

Where can I find industry guidance?

For broader industry best-practice and ethics in communications, we reference recognised bodies such as PRSA. We also align contracts to local compliance and advertising standards.