Key Features — Influencer Marketing

Real People. Real Impact. Real Results. Famefoot connects brands with the right creators across Instagram, YouTube and LinkedIn to build authentic connections and measurable conversions, led by founder Ayush Gupta in Janakpuri, New Delhi.
Influencer Discovery & Shortlisting

We identify creators with genuine audience overlap and on-brand content style, using qualitative review plus quantitative metrics so each influencer recommended is a match for your target customers and campaign goals.

Campaign Concept & Strategy

Creative briefs and platform-specific storytelling angles are crafted to suit creator strengths — from authentic product placements to episodic series — ensuring higher engagement and sustained audience attention.

Negotiation & Management

We manage commercial terms, delivery timelines and content approval workflows, negotiating fair fees and timelines so campaigns run reliably and creators are empowered to produce their best work for your brand.

Content Review & Approval

Every asset is reviewed for brand safety, message alignment and platform suitability before publishing, keeping creative authenticity intact while protecting your brand’s tone and legal requirements.

Performance Tracking & Analytics

Real-time dashboards track impressions, engagement, clicks and conversions so you can measure true campaign ROI and make data-informed decisions for optimisation and future activations.

Multi-Platform Campaigns

We run integrated influencer programs across Instagram, YouTube, LinkedIn and emerging platforms, ensuring consistent message flow across paid and organic touchpoints for amplified reach and impact.

Benefits — Why Brands Choose Famefoot

Authenticity, scale and measurable returns — influencer programs that drive attention, trust and conversion while preserving brand voice and creative integrity.
Authentic Influencer Network

Access to 5,000+ verified micro, macro and celebrity creators vetted for audience quality, content style and historical performance so your campaigns partner with creators who genuinely influence buying decisions.

Network
End-to-End Campaign Management

From ideation to post-campaign reporting we handle briefs, contracts, content delivery and payment reconciliation so your team receives a turnkey influencer programme with accountable outcomes.

Handled
Real Engagement, Not Just Reach

We prioritise creators who spark conversation and drive action — measuring high-quality engagement and conversion signals rather than vanity reach metrics to deliver business-relevant results.

Engaged
Cross-Industry Expertise

Experience across fashion, fintech, FMCG, SaaS and more allows us to tailor creative approaches and creator selection to category dynamics and audience expectations for higher campaign relevance.

Expert
Founder-Led Strategy

Ayush Gupta personally reviews strategy and creator fit, ensuring campaigns align with brand positioning and business objectives rather than one-off viral plays.

Strategic
Measurable ROI

Transparent metrics, clear KPIs and post-campaign insights demonstrate impact on awareness, consideration and, where relevant, conversions — making influencer spend accountable to business goals.

Proven

Process — How We Work

A tight five-step creator workflow with a measurement and scale loop to learn quickly, protect brand value and amplify what works.
01 — Discover

We map audiences and identify creators whose followers and content style match your brand persona, ensuring early shortlist precision and reducing time-to-activation for the campaign launch.

02 — Plan

Create creative briefs, posting calendars and amplification plans tailored to each platform so creators are empowered to produce native-feeling content that drives meaningful engagement.

03 — Execute

Manage creative delivery, approvals, and scheduling across all creators; handle on-brief feedback quickly so deliveries remain authentic while meeting brand standards and timelines.

04 — Amplify

Boost high-performing posts with paid social, cross-promote across owned channels and seed content into partner networks to maximise reach and accelerate conversion signals.

05 — Analyze

We deliver detailed metrics — engagement rate, CTR, conversions and UGC lift — translating creator performance into actionable insights for immediate optimisation and future briefs.

06 — Report & Scale

We consolidate learnings into a growth playbook and scale winners — expanding creator cohorts, refining briefs and reallocating budget to the highest-ROI creator segments for ongoing impact.

Case Studies — Client Success Highlights

Selected influencer campaigns where creator authenticity, creative planning and measurement produced scale, UGC and commercial uplift.
3.5M ReachLifestyle
Fashion Startup — Instagram Push

A coordinated 10-influencer Instagram programme delivered 3.5M+ reach and a sustained 400% uplift in engagement by pairing product storytelling with timed discount activations and shoppable links.

120K VisitsProduct Launch
Gadget Launch — YouTube Creators

Fifteen tech creators drove 120k site visits in 10 days through in-depth reviews, demo content and affiliate links—converting awareness into measurable traffic and demo sign-ups.

1.2K UGCMicro-Activation
Food Brand — Micro Influencer Drive

A micro-influencer strategy generated 1.2k user-generated posts and a 40% increase in online sales by seeding authentic recipe content and incentivising UGC through a hashtag challenge.

2X FollowersLinkedIn
Fintech Thought Leadership

Five creator partnerships positioned a founder on LinkedIn, growing the company page and founder profile followers 2x while increasing inbound partnership inquiries and speaking requests.

UGC SpikeBeauty
Beauty Launch — Creator-Led Tutorials

Creator tutorials and tutorials-series produced a sustained UGC spike, improving assisted conversion rates and increasing product page time-on-site, which helped the brand optimise its CRO strategy.

High ConversionD2C
D2C Subscription Push

A mix of macro and micro creators using limited-time codes increased subscription sign-ups and delivered measurable CPC and CPL improvements versus baseline paid campaigns.

Content LibraryEvergreen
Evergreen Content Creation

We produced a creator-sourced content library that the brand repurposed across paid ads and owned channels, shortening creative lead times and increasing ad relevance scores.

Local AwarenessRetail
Store Opening — Local Influencers

Local creator activations around a retail launch drove store footfall and local media mentions, with influencers serving as trusted messengers for neighbourhood audiences.

Testimonials — Social Proof

What partners and creators say about Famefoot’s influencer programs — seamless coordination, authentic content and measurable commercial results.
Ritika Arora — Fashion Brand Owner

“Famefoot matched us with creators who felt like natural brand advocates. The campaign results were beyond expectations — authentic content, solid engagement and clear uplift in sales.”

Karan Malhotra — Marketing Head

“They handled everything — discovery, briefing and reporting. The process was smooth and outcomes were measurable; we now factor influencer-first thinking into every product launch.”

Simran Kaur — Beauty Creator

“Working with Famefoot was professional and creative — they respected creator voice while translating brand needs into briefs that produced authentic content my audience loved.”

Amit Sharma — FMCG Director

“Our influencer campaign outperformed traditional channels on ROI. Their hybrid approach of creators plus paid amplification proved highly effective for trial and conversions.”

Neha Kapoor — PR Manager

“The content felt organic and integrated with our communications calendar. Famefoot understands both creator expectations and brand controls — a rare and valuable balance.”

Vivek Sinha — Startup Founder

“They’re not just an agency — they became campaign partners. From strategy to scale, Famefoot helped us build awareness and acquire customers through creators we now trust long-term.”

Frequently Asked Questions (FAQs)

Practical answers about influencer selection, budgets, measurement and how Famefoot makes creator campaigns reliable and results-driven.
What is Influencer Marketing?

Influencer Marketing uses creators to promote your product authentically to their engaged audience — building trust and consideration faster than traditional ads while often delivering measurable business outcomes.

How do you choose the right influencers?

We evaluate follower quality, engagement rates, content tone and audience demographics, combining manual review with analytics so you get creators who genuinely resonate with your customers.

Can you work with micro and nano influencers?

Yes — we run programs across the spectrum. Micro and nano creators often deliver high engagement and community trust, making them ideal for targeted, cost-effective activations and authentic UGC growth.

Which platforms do you manage?

We operate across Instagram, YouTube, LinkedIn, Twitter and relevant emerging creator platforms, tailoring content formats and measurement to each platform’s user behaviour and conversion pathways.

How do you measure influencer success?

We track impressions, engagement rate, clicks, conversions and creator-driven UGC. For commerce-focused campaigns we tie creator activity to CPL and ROI, making influencer spend accountable to performance.

Can I combine influencer and paid ads?

Absolutely — hybrid influencer + paid amplification is a core strength. We boost top-performing creator content to reach broader audiences while preserving native authenticity and conversion efficiency.

What budgets are needed for influencer campaigns?

Budgets vary by creator tier, campaign scale and media amplification. We recommend a phased budget for testing then scale based on performance; Famefoot provides transparent cost plans aligned to your goals.

Where can I learn more about campaign best practice?

For industry guidance we reference organisations such as PRSA. See related integrated offerings on our Public Relations Services page.